Web design, build, copy, SEO

I design websites that make businesses easier to trust.

I'm Eric Agulto, a web designer and builder creating clear, premium-feeling websites for brands that need credibility, stronger messaging, and a more polished digital presence.

Selected work

Websites shaped around clarity, trust, and conversion.

Each project below involved full web design, front-end build execution, copywriting, and SEO-minded structuring. The industries vary, but the goal stays the same: make the brand feel more credible and easier to choose.

HospitalityWebsiteSEO

Sebay Surf Central

A resort website designed to make the stay feel more appealing before the visitor ever sends an inquiry, with clearer structure, stronger destination storytelling, and booking-friendly page flow.

sebaysurfcentral.com
B2BSystemsLead Gen

Abztrak

A business-facing site for POS and asset-tracking solutions, built to communicate capability quickly, organize technical offers more clearly, and give the company a more dependable digital front.

abztrak.ph
BeautyPersonal BrandLocal SEO

Camille Ramos

A personal brand website for a Quezon City makeup artist and hairstylist, designed to feel elevated, refined, and conversion-ready while keeping the service information easy to browse on mobile.

camilleramos.com
EducationBeauty SchoolEnrollment

Makeup Academy Manila

A training-focused website that presents makeup education more seriously and professionally, with clearer course pathways, stronger school credibility, and copy built to support inquiries.

makeupacademymanila.com
IndustrialCorporateAuthority

ARL Power Connect

An industrial company website built to look more capable and established, helping technical services feel easier to understand for decision-makers without flattening the brand into generic corporate copy.

arlpower.com

Design

Structure before styling.

I shape each site around content hierarchy, page flow, and user trust signals first, so the visual layer has strategic weight instead of just looking polished.

Build

Built for launch, not just mockups.

I handle the actual site build with responsive execution, practical content systems, and a setup that supports future edits instead of locking everything into one-off layouts.

Messaging

Copy that sounds clearer and sells better.

Every project includes copywriting and on-page SEO thinking, so the site reads with more confidence and performs as a business tool rather than a visual brochure.

Process

A tighter process for businesses that need a stronger web presence.

The goal is not to overcomplicate the project. It is to make the site clearer, sharper, and more aligned with how the business should be perceived online.

  1. 1
    Direction

    Understand the brand, its audience, the gaps in the current presentation, and what the website needs to communicate better.

  2. 2
    System

    Map the structure, write the core copy, define visual hierarchy, and make sure the site can guide users cleanly from arrival to action.

  3. 3
    Execution

    Build the pages responsively, refine details, and prepare the site for launch with practical SEO and content polish built in.

Availability

Need a website that feels more credible from the first scroll?

I work with brands that want a better presentation, better messaging, and a cleaner path from visitor interest to inquiry.

Email Eric
Portfolio

Selected client work across service, education, hospitality, and industrial brands.

This portfolio is intentionally cross-industry. The through-line is not a niche aesthetic; it is the ability to translate a business into a clearer, more trustworthy online presence.

Sebay Surf CentralHospitality website

Designed to highlight location, atmosphere, and stay experience while giving the business a stronger visual story and more conversion-ready structure.

AbztrakB2B solutions website

Built to organize a wider technical offer into a site that feels clearer, more established, and more useful to business decision-makers.

Camille RamosPersonal brand website

Created to elevate a beauty professional's online presence with more confidence, elegance, and mobile-friendly service discovery.

Makeup Academy ManilaEducation and enrollment site

Structured to present training offers more professionally and help prospective students understand the value of the program faster.

ARL Power ConnectIndustrial company website

Built to give a technical company a stronger web presence with clearer service framing, more authority, and cleaner contact pathways.

Case study template

A reusable format for turning each project into a stronger portfolio story.

This page is designed as your case study scaffold. Duplicate the structure for each featured project and replace the draft text with project-specific details, screenshots, and outcomes whenever you have them.

Overview

Project snapshot

For this project, I handled the full website design process from structure and copy to build execution and on-page SEO. The main objective was to create a clearer, more credible online experience that better matched the quality of the business behind it.

ScopeWeb design, build, copywriting, SEO
StackHTML, CSS, JavaScript
Primary goalCredibility and conversion
Challenge

What needed to improve

The business needed a website that looked more established, explained the offer more clearly, and reduced friction for people deciding whether to inquire. The challenge was balancing a more premium presentation with copy that still felt straightforward and accessible.

Approach

How the site was shaped

The process started with content structure and message clarity, then moved into visual hierarchy, responsive layouts, and a page flow designed to support trust. Rather than filling the site with generic sections, the page blocks were chosen to support the actual decision-making process of the target user.

Outcome

What the final site achieved

The finished website gave the brand a more polished front, stronger messaging, and a cleaner path from visitor interest to contact. Even when exact analytics are unavailable, the improvement can still be framed in terms of clarity, professionalism, and conversion readiness.

About

I design and build websites with the eye of a designer and the logic of a system builder.

I work across web design, copywriting, and front-end execution, which lets me shape websites as complete communication tools instead of disconnected deliverables.

What I do

I help businesses present themselves more clearly online through thoughtful website structure, stronger messaging, and premium-feeling execution. My work usually covers the full process from design direction and page planning to build implementation and SEO-aware copy.

I'm especially drawn to projects where the business is already solid, but the current website undersells it. That gap between real-world quality and online presentation is usually where the most meaningful design work happens.

How I work

I prefer a process that stays efficient without becoming generic: understand the business, sharpen the message, structure the pages properly, then build with attention to detail. The aim is a site that feels elevated, but still practical to maintain and easy for visitors to understand.

Most of my projects are built for service businesses, local brands, and growing companies that need their website to look more credible and work harder as a sales asset.

Core strengthsWeb design, full build, copywriting, SEO
Working stylePremium, structured, accessible
Best fit clientsBrands that need more trust, clarity, and polish online
Contact

If your website is underselling your business, let's fix that.

I take on projects that need a clearer digital presence, stronger messaging, and a site that feels more aligned with the quality of the actual business.

Start with an email

The easiest way to reach me is by email. Share a bit about your business, what your current site is missing, and what you want the next version to do better.

hello@ericagulto.com

Pricing is shared after understanding project scope, goals, and the level of support needed.

Good fit projects

Businesses with outdated sitesNeed stronger credibility
Service brandsNeed better messaging
Growing companiesNeed a more polished online presence